Mojang Bans Manufacturers From Constructing Minecraft Promo Maps And Mods

Mojang's putting its blocky foot down in terms of brands and Minecraft. In an open letter to the group on its site, Owen Hill, the corporate's director of creative communications, laid out new tips specifically directed at firms, ad businesses and some other non-gamer entities trying to capitalize on Minecraft's huge consumer group.

For an concept of simply how vast that base is, consider that, in 2014, creator Markus "Notch" Persson revealed that the Computer version had over 100 million registered customers. It's comprehensible that a pool of users that massive would show a tempting lure for manufacturers that need to market their wholly unrelated wares to the community. However no extra -- according to the brand new building promotion guidelines, it's no longer permissible to build servers or maps to "promote unrelated merchandise in playable type."  minecraftservers.quest  what does that translate to? Nicely, you may say goodbye to awkward promotions like the enormous, working cellphone CaptainSparklez made on behalf of Verizon, or Disney commissioning a map of Tomorrowland to promote its film of the identical title. All that said, if you are a mega fan and also you do these types of issues by yourself time and dime, effectively, that is just high quality by Mojang.